When Should You Launch Your Second Amazon Product? (The Signals Most Sellers Miss)
Last September, Steny Gladson from Coimbatore had his first hero product doing ₹4.2 lakh a month on Amazon India. Six weeks later, he’d launched his second product. Both slid down the rankings at the same time. His cash was split, his PPC was split, his attention was split, and neither SKU had enough of him […]
FBA Inbound Shipment Mistakes That Delay Your Inventory (and How to Fix Them)
Three weeks ago, Sibi Raj from Bangalore watched his organic baby oil listing slide from page one to page four on Amazon.in. The product was fine. His ads were running. The problem was sitting in a fulfillment centre an hour from home, in a status that read “Receiving” — for the thirty-fifth day straight. By […]