Sales Goal Tracker — set a revenue goal and your product price to see how many units you need to sell. This free tracker turns a revenue target into total units, plus units per month, week, and day. Enter your goal and average selling price, choose how to treat weeks and days, and get clear unit targets you can plan around. Everything runs in your browser; nothing is stored or sent anywhere.
How to use this tracker
- Choose your goal period — monthly or yearly.
- Enter your revenue goal — the amount you want to collect in that period (taxes and fees excluded for a clean target).
- Enter your product selling price — use your average selling price after typical coupons or discounts.
- Pick a calculation method — Classic (4 weeks / 30 days) or Precise (4.33 weeks / 30.44 days), depending on how you report.
- Read the results — total units, then per month, per week, and per day.
Let G = revenue goal, P = average selling price.
- Total units:
Units = ceil(G ÷ P) — always rounded up, since you can't sell a fraction of a unit.
- Per week (monthly goal): Classic →
Units ÷ 4; Precise → Units ÷ 4.33.
- Per day (monthly goal): Classic →
Units ÷ 30; Precise → Units ÷ 30.44.
- Yearly goal: per month =
Units ÷ 12, per week = Units ÷ 52, per day = Units ÷ 365.
Inputs & outputs at a glance
Inputs
- Currency (₹ / $)
- Goal period (monthly or yearly)
- Revenue goal
- Average selling price
- Calculation method (Classic or Precise)
Outputs
- Total units needed (rounded up)
- Units per month
- Units per week
- Units per day
Worked example
Goal period: Monthly · Revenue goal ₹1,50,000 · Product price ₹499 · Method: Classic
Units = ceil(150000 ÷ 499) = ceil(300.6) = 301 total units.
→ Per month 301 · per week ~75 · per day ~10.
Tips & edge cases
- Use a weighted average price if you run promos or have variants at different prices.
- Include typical coupons in the price so the unit plan reflects real revenue.
- Switch methods (Classic vs Precise) to match how you report short or long months.
- Expecting stockouts? Plan for fewer selling days to raise the daily target you aim for.
- Multiple SKUs: plan units per product, then sum to a portfolio target.
- Always round total units up — orders aren't fractional.
Glossary
- Revenue goal: the sales amount you want to hit in a period.
- Goal period: the time window for the target (a month or a year).
- Calculation method: whether weeks and days are treated as 4 weeks / 30 days (Classic) or 4.33 weeks / 30.44 days (Precise).
- Weighted average price: average price accounting for discounts and variant mix.
- Units per day: the daily unit target derived from total units and your chosen method.
FAQs
Should I use price including or excluding tax?
Use the same basis as your revenue goal. For clean planning, many sellers use price excluding tax and set the revenue goal the same way.
Why do you round total units up?
You can't sell half a unit. Rounding up guarantees you meet or exceed the revenue target rather than falling just short.
How is per week calculated?
For a monthly goal, the Classic method divides units by 4, and the Precise method divides by 4.33, which reflects the roughly 4.3 weeks in a typical month.
My price changes during the month — what should I do?
Use a weighted average price for the period, or re-calculate when a major promo starts so your unit plan stays accurate.
Does this include Amazon fees or ad spend?
No. This tracker focuses on unit targets for a revenue goal. For profit planning and target cost, use the Reverse Margin (Target COGS) Calculator.
What if I sell multiple products?
Plan units per product, then add the totals. For a large catalogue, consider separate goals per category or per hero SKU.
