Coupons vs Deals vs Prime Discounts: A Simple Decision Guide

Every seller reaches a moment in their Amazon journey when they realize that promotions are not just discounts. They are levers. They are signals. They are triggers that influence not just shoppers, but also Amazon’s algorithm itself. Yet most new sellers open Seller Central, click “Promotions,” and see nothing more than a list of confusing […]

FBA Reimbursements: How to Audit Lost & Damaged Inventory and Get Paid

When new Amazon sellers talk about profit, they usually talk about product selection, ad spend, pricing strategy, and ranking. But seasoned sellers quietly focus on something far less glamorous—and far more profitable: FBA reimbursements. This single system determines whether you are losing money silently every month or recovering what Amazon owes you. Almost every seller […]

Amazon vs Flipkart: Which is Better for New Sellers?

The Indian E-Commerce Battleground: Amazon vs Flipkart India’s e-commerce market has exploded over the past decade, becoming one of the world’s fastest-growing digital economies. Every day, thousands of small manufacturers, artisans, and first-time entrepreneurs go online to start selling. Yet one question continues to dominate seller discussions: Amazon vs Flipkart — which is better for […]

Physical Products vs Digital Products: Which Is Better in 2026?

The 2026 Marketplace: A World of Tangibles and Intangibles Walk into any home in 2026 and you’ll see two worlds living side by side. On one shelf sits a stack of beautifully designed notebooks, fitness bands, wellness supplements, handcrafted décor pieces and hobby tools that people still love to hold, use and show. On the […]

Why You Don’t Need a Big Team to Build a Brand on Amazon

The Myth of “More People = More Success” For decades, success in business was measured by size — big offices, big payrolls, big meetings. If your startup had twenty employees and fancy glass doors, people assumed you were thriving. But today, things have changed. On Amazon, success doesn’t depend on the number of people in […]

What Makes a Product an Amazon Best Seller?

Every Amazon seller dreams of seeing that bright orange “Best Seller” badge next to their product. It’s not just a symbol—it’s a powerful statement. It signals to shoppers that your product isn’t just popular; it’s trusted, proven, and preferred. For new and mid-level sellers, understanding what makes a product an Amazon best seller can mean […]

How to Get Product Reviews on Amazon (Without Breaking Rules)

Every Amazon seller remembers that first big milestone — the moment their product finally goes live. You’ve spent weeks researching, optimizing, and designing your listing. You hit publish, and your first few visitors arrive. But then comes the part nobody talks about — silence. Weeks go by, clicks trickle in, and maybe you get a […]

Do You Need a Trademark to Sell on Amazon India?

Imagine this: you’ve picked a product, finalized the packaging, and you’re just about to click “Add a New Product” on Seller Central — when the question hits you: “Do I need a trademark before I can sell on Amazon India?” Or can I just launch and handle all that legal stuff later? That doubt stops […]

7 Signs You Picked the Wrong Amazon Product

Every Amazon seller begins their journey with excitement — the thrill of launching that first product, the optimism that sales will flood in, and the belief that success is just a few clicks away. But sometimes, reality hits hard. The listing is polished, the images are sharp, the PPC campaigns are running — yet, sales […]

How to Start an Amazon Business Without Quitting Your Job

Build Your Dream Business Without Leaving Your Paycheck Imagine waking up on a Monday morning, logging into your 9–5 job, and checking your Amazon dashboard to see that your products earned you another ₹5,000 while you were asleep. You smile, sip your coffee, and realize something powerful — you don’t have to quit your job […]

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