Ecom Growth Engine

Inputs

Currency

Objective

Revenue Target Profit Target

Target Annual Revenue

1 Crore = 10,000,000

Working Capital (per cycle)

Inventory budget you deploy each cycle

Avg Selling Price (optional, for Units/Day)

Pricing Assumption

COGS% of Revenue Price Multiple (× COGS)

COGS % of Revenue

Sales Velocity

Turns / Year Cycle Length (days)

Turns per Year

Costs (as % of Revenue)

Amazon+Fulfillment

Ads

Returns/Other

Forecast

₹—

Annual Revenue

0% of target

25%

50%

75%

Goal

COGS—

Amazon + Fulfillment—

Ads—

Returns/Other—

Net Profit—

On track

Monthly Revenue (avg)

₹—

Per turn revenue: ₹—

Net Profit (year)

₹—

Margin: —%

ROI on Working Capital

—×

To hit target: ₹— WC

Estimated Units / Day

—

Based on Avg Selling Price