Coupons vs Deals vs Prime Discounts: A Simple Decision Guide
Every seller reaches a moment in their Amazon journey when they realize that promotions are not just discounts. They are levers. They are signals. They are triggers that influence not just shoppers, but also Amazon’s algorithm itself. Yet most new sellers open Seller Central, click “Promotions,” and see nothing more than a list of confusing […]
FBA Reimbursements: How to Audit Lost & Damaged Inventory and Get Paid
When new Amazon sellers talk about profit, they usually talk about product selection, ad spend, pricing strategy, and ranking. But seasoned sellers quietly focus on something far less glamorous—and far more profitable: FBA reimbursements. This single system determines whether you are losing money silently every month or recovering what Amazon owes you. Almost every seller […]